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Style, Mediation, and Change

Edited by Janus Mortensen, Nikolas Coupland, and Jacob Thogersen

Style, Mediation, and Change "Offers a coherent view of style as a unifying concept for the sociolinguistics of talking media."


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Intonation and Prosodic Structure

By Caroline Féry

Intonation and Prosodic Structure "provides a state-of-the-art survey of intonation and prosodic structure."


Academic Paper


Title: The Reappropriation of Tongzhi
Author: Andrew D. Wong
Email: click here TO access email
Homepage: 2634
Linguistic Field: Sociolinguistics
Abstract: A general address term in Communist China, the Chinese word tongzhi ‘comrade’ was appropriated by gay rights activists in Hong Kong to refer to members of sexual minorities. It has positive connotations of respect, equality, and resistance. This article focuses on the reappropriation of this word by a mainstream newspaper in Hong Kong. The parodic use of tongzhi allows journalists to ridicule gay rights activists so as to increase the entertainment value of news stories. At the same time, it mocks activists' demand for equality and may lead to the pejoration of the term. This study provides synchronic evidence for sociolinguistic accounts that explain how lexical items may undergo pejoration because of the context of their use. It shows that because the meaning potential of a word is not bounded by the intentions of its users, words that marginalized groups have appropriated can be resignified yet again in hateful contexts.

CUP AT LINGUIST

This article appears IN Language in Society Vol. 34, Issue 5.

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