Professional identities are not only constructed through discourse, but can
also be studied and analysed through discourse and communication
behaviour, which is probably the most powerful resource available for the
understanding of their nature and function. The present volume investigates
the ways in which the discourses produced in a variety of professional
contexts, especially in business, legal and institutional spheres of action,
shape and manifest professional identities.
The focus of the studies in this collection is on whether, and to what extent,
the in-group identity of a given professional community and the norms
elaborated by it affect the communicative behaviour of the individual
participant or whether, and to what extent, the professional communication is
also affected by the participant's specific objectives in the performance of
that professional practice.
Most of the studies reported here employ discourse and genre analytical and
corpus linguistics tools to highlight the ways and means by which discourses
contribute to the analysis of typical identity traits of various professional
communities to provide some account of the way members of these
professional communities strategically manipulate linguistic resources to
achieve their professional objectives.
Contents: Paola Evangelisti Allori: Discourse and Identity in the Professions.
Corporate, Legal and Institutional Citizenships - Vijay K. Bhatia: Contested
Identities in Corporate Disclosure Documents - Tarja Salmi-Tolonen: Clean
Corporate Citizenship Identity - Sandra Campagna: Re-branding Corporate
Citizenship: a Rite of Passage? - Paola Catenaccio/Chiara Degano: Corporate
Social Responsibility as a Key to the Representation of Corporate Identity.
The Case of Novartis - Miguel F. Ruiz-Garrido/Ma Noelia Ruiz-Madrid:
Corporate Identity in the Blogosphere: The Case of Executive Weblogs -
Paula Mary Hickey: You are What you Ride. The Emergence and Evolution of
Social Identity through Motorcycle Brand Names - Paola Evangelisti Allori:
The Legal Identities of Sport Arbitrators and Judges in International
Pronouncements: A Case for Genre Variation? - Giuliana Ladomery: Generic
Identity in the Advisory Opinions of Sport Arbitration Case Law - Maurizio
Gotti/Patrizia Anesa: Professional Identities in Italian Arbitral Awards: the
Spread of Lawyers' Language - Stefania M.Maci: Arbitration in Italy. Litigation
Procedures in Arbitral Practice - Michele Sala: Legal Expertise as a Cultural
Identity Trait - Paola Vignati: Discourse and Identity in Migration Legislation -
Giulia Riccio: Portrait of a Press Secretary: a CADS Investigation into the
Professional Identity of the White House Top Media Strategist - Paolo
Donadio/Antonella Napolitano: Denying Identity to the Unified Europe. A Neo-
Conservative View from the United States - Susan Kermas: Levelling: a
Diachronic Survey of Metaphor in Socio-political Discourse.