The study also highlights the constructs of current linguistic theory, arguing for distinctive features and the notion 'onset' and against some of the claims of Optimality Theory and Usage-based accounts.
The importance of Henk Zeevat's new monograph cannot be overstated. [...] I recommend it to anyone who combines interests in language, logic, and computation [...]. David Beaver, University of Texas at Austin
In PICTORIAL METAPHOR IN ADVERTISING, Charles Forceville argues that metaphor can also occur in pictures and draws on relevant studies from various disciplines to propose a model for the identification, classification and analysis of "pictorial metaphors." By using insights taken from a range of linguistic and cognitive perspectives--interaction and relevance theory--Forceville demonstrates his point and provides a framework within which these pictorial metaphors can be analyzed.